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Hitachi announced the development of an ultra thin plasma display panel (PDP) that is a mere 1.5-inches in depth, or about one third thinner than comparable plasma displays currently available in the market.
According to the Japanese company, the challenges in producing a thin plasma display greatly exceed those associated with developing a thin LCD (liquid crystal display). With this announcement, Hitachi hopes to seize an early lead in the rapidly emerging and commercially attractive new category of Ultra Thin plasma display panels.
Developed using highly proprietary and innovative technology, Hitachiâs ultra-thin PDP is 50 inches in screen size. The company expects to commercialize the product by late 2009 and other sizes may be available at that time.
According to the Japanese company, the challenges in producing a thin plasma display greatly exceed those associated with developing a thin LCD (liquid crystal display). With this announcement, Hitachi hopes to seize an early lead in the rapidly emerging and commercially attractive new category of Ultra Thin plasma display panels.
Developed using highly proprietary and innovative technology, Hitachiâs ultra-thin PDP is 50 inches in screen size. The company expects to commercialize the product by late 2009 and other sizes may be available at that time.
Panasonic Corp. has previewed its flagship VIERA PZ850 series, reputedly the industryâs first IP-enabled television. This latest series feature four models: the 46-inch class TH-46PZ850, the 50-inch class TH-50PZ850, the 58-inch class TH-58PZ850 and the 65-inch class TH-65PZ850.
Panasonicâs IP-enabled televisions offer a technology that provides access to on-line content directly from the television with VIERA CAST technology. The PZ850 series also features a Pro Setting Menu, allowing the consumer to access professional calibration software; an improved native resolution contrast ratio of 30,000:1 and a dynamic ratio of 1,000,000:1; Digital Cinema Color Re-Mastering; 24p native reproduction; Game Mode; an SD memory Card slot; RS-232C connection; four HDMI connections; increased luminous efficiency; lead free panels; 100,000 hours to half brightness and a PC input.
Digital Cinema Color Re-Mastering is another technology that allows for color reproduction, enabling VIERA displays to reproduce the essential colors for viewing movies. 24p native reproduction, which negates the need for 3:2 pulldown, resulting in a smoother picture, says Panasonic.
Panasonicâs IP-enabled televisions offer a technology that provides access to on-line content directly from the television with VIERA CAST technology. The PZ850 series also features a Pro Setting Menu, allowing the consumer to access professional calibration software; an improved native resolution contrast ratio of 30,000:1 and a dynamic ratio of 1,000,000:1; Digital Cinema Color Re-Mastering; 24p native reproduction; Game Mode; an SD memory Card slot; RS-232C connection; four HDMI connections; increased luminous efficiency; lead free panels; 100,000 hours to half brightness and a PC input.
Digital Cinema Color Re-Mastering is another technology that allows for color reproduction, enabling VIERA displays to reproduce the essential colors for viewing movies. 24p native reproduction, which negates the need for 3:2 pulldown, resulting in a smoother picture, says Panasonic.
Pioneer has previewed a new design concept for its KURO flat screen TV: a 50-inch KURO screen that is capable of displaying absolute black while measuring a mere 9 mm thick.
According to the company, their âExtreme Contrast Conceptâ is the first plasma display that can achieve absolute black with no measurable light emitting from the display when reproducing black. Pioneer says they have succeeded in reproducing absolute black by achieving zero-idling luminance in more than six million cells. Whatâs more, Pioneer says the KURO extreme contrast concept has a contrast ratio that is literally beyond measurement, rendering the debate of contrast ratio irrelevant.
At nine millimeters thick â Pioneer says this is the worldâs thinnest in 50-inch class as of January 2008. It is extremely light weight as well at 18.6 kg, which means that it can easily be wall-mounted.
According to the company, their âExtreme Contrast Conceptâ is the first plasma display that can achieve absolute black with no measurable light emitting from the display when reproducing black. Pioneer says they have succeeded in reproducing absolute black by achieving zero-idling luminance in more than six million cells. Whatâs more, Pioneer says the KURO extreme contrast concept has a contrast ratio that is literally beyond measurement, rendering the debate of contrast ratio irrelevant.
At nine millimeters thick â Pioneer says this is the worldâs thinnest in 50-inch class as of January 2008. It is extremely light weight as well at 18.6 kg, which means that it can easily be wall-mounted.
A bright future lies ahead for plasma display HDTV, says a white paper from DisplaySearch, a market research firm specializing in the display sector.
The white paper cites several factors such as luminous efficacy (the relationship between brightness and power consumption), motion performance and cost advantages as the key contributors to the success of plasma displays.
With the improvements in luminous efficacy, greater brightness can be achieved at the same power levels and lower power consumption can be achieved at the same brightness level. Besides these two parameters, luminous efficacy also impacts brightroom contrast, heat, reliability/lifetimes, and total costs, and thereby improving the competitiveness of plasma TV technology.
Plasma HDTV sales grew about 33 percent in the third quarter of this year, driven mainly by the greater availability of 1080p plasma models. Moreover, the fact that prices of several plasma display HDTVs are lower than equivalent sized LCD TVs has also contributed to the surge in sales of these HDTVs.
The white paper cites several factors such as luminous efficacy (the relationship between brightness and power consumption), motion performance and cost advantages as the key contributors to the success of plasma displays.
With the improvements in luminous efficacy, greater brightness can be achieved at the same power levels and lower power consumption can be achieved at the same brightness level. Besides these two parameters, luminous efficacy also impacts brightroom contrast, heat, reliability/lifetimes, and total costs, and thereby improving the competitiveness of plasma TV technology.
Plasma HDTV sales grew about 33 percent in the third quarter of this year, driven mainly by the greater availability of 1080p plasma models. Moreover, the fact that prices of several plasma display HDTVs are lower than equivalent sized LCD TVs has also contributed to the surge in sales of these HDTVs.
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